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Pitot Index® brand record

Bugatti

Performance Automotive Luxury Automotive

In W46 2026, Bugatti ranks 6th in the Pitot Performance Automotive Index with a published AI brand score of 74.3. That is up 0.6 on W45 2026; rank up from 7th. Its highest position is 5th (W31 2026), and it has been in the Top 10 in 17 of 17 published cycles.

Bugatti is currently outside the Top 10 of the Pitot Luxury Automotive Index. It last appeared at 8th in W41 2026 with a published AI brand score of 74.1. Its highest position is 6th (W33 2026), and it has been in the Top 10 in 9 of 18 published cycles.

Head to head

Published AI brand score, all tracked industries
Performance Automotive6th · 74.3 Luxury Automotive8th · 74.1
65 69 74 78 W30 2026 W46 2026
Score record — last 12 cycles, side by side
CyclePerformance AutomotiveLuxury Automotive
W46 202674.3 6th—
W45 202673.7 7th—
W44 202674.3 7th—
W43 202674.0 7th—
W42 202675.1 6th—
W41 202672.8 7th74.1 8th
W40 202674.3 7th—
W39 202666.2 7th66.0 10th
W38 202676.1 6th75.1 9th
W37 202673.8 6th—
W36 202676.7 =6th76.3 7th
W35 202676.2 5th—

Pitot Performance Automotive Index

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Current rank
6th ▲ 1
from 7th in W45 2026
Published score
74.3
+0.6 vs W45 2026
Measurement period
W46 2026
published 8 November 2026
First Top 10 appearance
W30 2026
Highest position
5th
W31 2026
Top 10 appearances
17
of 17 published cycles
Cycles in 1st
0
peak score 76.7 (W36 2026)
W39 2026: flagged cycleW39 flagged W30 2026 W46 2026

W39 2026 is flagged: one of the AI systems we measure returned empty answers to most questions that week. Its results stay in the record but are not reported as movements.

Ranking record — last 12 appearances
CycleRankPublished score
W46 20266th74.3
W45 20267th73.7
W44 20267th74.3
W43 20267th74.0
W42 20266th75.1
W41 20267th72.8
W40 20267th74.3
W39 2026 (flagged)7th66.2
W38 20266th76.1
W37 20266th73.8
W36 2026=6th76.7
W35 20265th76.2

Also in the Pitot Performance Automotive Index, W46 2026

Porsche1st · 82.0 BMW M2nd · 79.2 Ferrari3rd · 78.8 Mercedes-AMG4th · 77.6 Koenigsegg5th · 76.7 Lamborghini7th · 73.9 McLaren8th · 72.3 Audi Sport9th · 71.2 Aston Martin10th · 65.0

Pitot Luxury Automotive Index

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Currently outside the Pitot Index® Top 10. Last appeared at 8th in W41 2026 with a published score of 74.1.

First Top 10 appearance
W30 2026
Highest position
6th
W33 2026
Top 10 appearances
9
of 18 published cycles
Cycles in 1st
0
peak score 76.3 (W36 2026)
W39 2026: flagged cycleW39 flagged W30 2026 W41 2026

W39 2026 is flagged: one of the AI systems we measure returned empty answers to most questions that week. Its results stay in the record but are not reported as movements.

Ranking record — last 9 appearances
CycleRankPublished score
W41 20268th74.1
W39 2026 (flagged)10th66.0
W38 20269th75.1
W36 20267th76.3
W34 202610th73.6
W33 20266th75.1
W32 20268th73.8
W31 20269th74.3
W30 202610th73.2

Also in the Pitot Luxury Automotive Index, W46 2026

Porsche1st · 82.2 Rolls-Royce2nd · 81.6 Ferrari3rd · 80.4 Mercedes-Benz4th · 79.4 BMW5th · 77.4 Lamborghini6th · 76.1 Bentley7th · 75.2 Lexus8th · 74.8 Audi9th · 74.0 Land Rover10th · 69.2

Latest Pitot Index news — Bugatti

Bugatti enters Pitot Luxury Automotive Top 10W30 2026

About these figures

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