As read by AI systems, the Authority score for L'Oréal rose from 73.5 to 77.6 in the Pitot Beauty Index for W46 2026. Its published AI brand score rose 1.6 points to 75.7, 2nd in the industry.

Dimension scores are one of five parts of the Pitot Index score. They describe what AI systems output, not a brand’s quality or conduct. How the Pitot Index is measured