Luxury Fashion · W40 2026

Hermès holds 1st place in Pitot Luxury Fashion Index for 11 consecutive weeks

Pitot Index® 28 September 2026 Automated data brief

Hermès has been 1st in the Pitot Luxury Fashion Index in every weekly cycle since it began in W30 2026: 11 consecutive weeks to W40. Its published AI brand score is 85.8, 1.9 points ahead of second-placed Chanel.

Corrected 29 Sep 2026: an earlier version described this as ten consecutive weeks.

Source: Pitot Index® — Luxury Fashion, W40 2026.

Hermès — brand recordBrand Pitot Luxury Fashion Index — current standingsIndex All Pitot Index newsNews How the Pitot Index is measuredMethod

Hermès holds 1st place in Pitot Luxury Fashion Index for 11 consecutive weeks

Related